The Problems with Domain Names in the Trademark Arena
The interaction between trademarks and domain names has created a minefield of potential dangers to businesses. Without proper trademark protection through the United States Patent & Trademark Office, a company’s reputation and goodwill can be “kidnapped” by so-called cyber-squatters. Proper trademark protection can provide a potent barrier to would-be cyber-squatters.
Obtaining a trademark on your company’s name or products can facilitate quick and effective recourse in the event that your company or product name is held hostage, preventing would-be thieves from unfairly benefiting from the goodwill you have worked so hard to generate.
If you have a specific matter involving trademarks, it is advisable to speak to a trademark lawyer to determine the scope of your rights and the best course of action.